Keep in mind that this can change over time. The number of average monthly searches for each suggested keyword is an estimate that represents the popularity of that keyword or search term. If you’re a mobile dog groomer working near Chicago, you’ll find it’s even easier to rank for “mobile dog grooming Chicago,” even though the search volume is lower. This makes it great to use as the target keyword of your website’s homepage or a specific product page. In the example above, “dog grooming Chicago” offers a monthly search volume potential of 1,300 searches on Google and a low keyword difficulty score of 36 (100 is high, 0 is low). Using Semrush’s SEO tool under Keyword Research called Keyword Magic, you can search a term like “Chicago dog grooming” and get a list of the most relevant related keywords instantly.Īn example of keyword research tools on Semrush As a result, they are more likely to be shown in online search results when they provide the best answer to a search query.įor example, let’s say you own a dog grooming business in Chicago, Illinois. In doing so, your site then has the organic content needed for Google to find and index your pages. Using Semrush, you can find keywords relevant to your products, services, and industry to infuse into your webpages and blog posts.
The best keyword research tool for getting to the top of Google search results is Semrush. Ideally, you will be able to find target keywords to incorporate into your website’s content that have high monthly search volume with low-to-moderate keyword difficulty. Keywords are the words and phrases your prospects and customers are typing into Google when looking for businesses like yours. Find Keywords Your Customers Are Searching For Here are the top seven tactics small business websites can use to rank higher on Google: 1. Actively manage your Google Business Profile, consider Google search ads, and avoid negative tactics that can hurt your site’s rankings. To rank higher on Google, research keywords, competitors, and top-ranking sites, then use what you learn to create high-quality content and optimize your website. Increasing Google rankings requires using the right keywords, website structure, and optimizations to provide a great user experience.
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